social media monitoring Services
In order to realize a long term value from SMM you need to integrate SMM with other business processes. This may include measuring the strategic business impact of social media marketing, strengthening initiatives for social customer engagement, expanding strategies for increasing retention and revenue from current customers, implementing social media campaigns to acquire new customers, and so forth
Social Media Monitoring Tools for Strategic Evaluation
The social technology industry is maturing rapidly through innovation and acquisition delivering increasingly sophisticated analytical capabilities, with unique personalized engagement and automation.
- Established SMM vendors are frequently improving their products by introducing new features and coverage to accommodate their clients’ needs and respond to continuous changes imposed by social network companies such as Facebook, Twitter, Snapchat and others.
- We are developing features that go beyond monitoring, listening, or social media management, and are gradually converging their platforms with content management, social advertising, social customer experience, social relationship platforms, to name a few.
- The Trends Report displays the top hashtags, topics, brands and users mentioned with your profiles.
- Monitor customer issues, track hashtag and marketing campaigns or analyze feedback and brand sentiment.
- The interactive report charts relationships between hashtags and topics and surfaces trending Tweets.